From November 7 to 9, 2026, the Dew River Business School was officially established in the beautiful coastal city of Tianjin. The event was hosted by Jilin Forest Industry Dew River Technology Group Co., Ltd. and organized by Tianjin Xinbadi Furniture Co., Ltd. (Clover Wood Panels). The Party Committee Secretary and General Manager of Dew River Group, regional general managers, the business school team, and import birch product agents gathered together to witness the founding of the Dew River Business School. They also engaged in in-depth discussions on project milestones, agent empowerment, product advantages, and market trends.

  Before the official commencement of the meeting, a grand ribbon-cutting ceremony was held to mark the establishment of Dew River Business School. The founding of the school represents a key initiative by Dew River to fulfill its commitments to agents and establish a regular empowerment mechanism, setting the tone for the conference on "Empowering Agents and Building a Brand Matrix.".

After the ribbon cutting ceremony, the meeting entered the sharing session.

  The host introduced the phased achievements of the imported birch project and clarified the purpose of this meeting - to empower agents, create a local matrix for DEW River , and form a matrix effect for the Dew River brand.

  Wang Bo, Secretary of the Party Committee and General Manager of DEW River Group, welcomed everyone to the beautiful coastal Tianjin in his speech. Since its establishment, DEW River has always upheld a grateful heart. He felt gratified to see many young and excellent employees joining. The DEW River brand was founded in 1958 and has a history of nearly 70 years. We hope that this study can bring professional and comprehensive abilities to everyone, and contribute to the development of the DEW River brand together.

  Yang Haifeng, Deputy General Manager of DEW River Group and General Manager of Beijing  DEW River is the developer and planner of the birch project. He said that in two months, the first stage achieved considerable results. The establishment of a business school is precisely to fulfill our commitment to empower birch wood agents both online and offline. We plan to hold a business school course every two months in the future. We hope this learning experience can empower everyone and enable them to apply what they have learned. We also hope that new family members can achieve the expected results and objective benefits.

  The second stage of the conference focuses on the product advantages of solid wood birch panels. Tang Yiping, General Manager of Tianjin Xinbaidi Furniture Co., Ltd., shared with the attendees the relevant processes and knowledge of solid wood birch boards. He said: Solid wood can be used to make products for all people and categories. At present, the quality of solid wood products on the market varies greatly, with chaotic prices and poor reputation. But the forest resources of imported Russian birch are abundant, enough to support the long-term development of the supply chain. At the same time, sharing and explanation were given on the tooth to tooth direct splicing process, further elaborating on the advantages and market competitiveness of birch products in terms of craftsmanship.

  The third stage of the conference is themed around "communication among everyone". Agents from various regions shared their experiences and raised questions about the current operation of the birch project. They actively discussed various issues such as supply and after-sales, and Mr. Yang answered each question raised by the agents one by one. The atmosphere of on-site communication was lively.

  The conference of DEW River Business School started with the ribbon cutting ceremony of the school's establishment, focusing on the phased achievements of the imported birch project, agent empowerment, product advantage sharing, and market trend judgment. It clarified the regular training mechanism of the business school, enhanced the confidence of agents in the supply, after-sales, and market prospects of birch projects, and laid the foundation for the construction of the DEW River brand matrix and the layout of the solid wood market. The DEW River Imported Birch Project is taking the solid wood era as an opportunity to embrace the trend and embrace opportunities with our agent partners.